Shoefitr launches with Nordstrom

It’s not exactly a Cinderella story, but a Pittsburgh startup has found a fit with an upscale department store chain so customers shopping for footwear online are more likely to buy the right size.

Shoefitr Inc. is partnering with Seattle-based Nordstrom Inc., confirmed Shoefitr CEO Matt Wilkinson.

The young tech firm, based in Pittsburgh’s Oakland neighborhood, developed a software tool that helps consumers buy shoes online.

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