GenevaMars claims to want to become “Disney for Touch Screens.” To pursue this they have put together what seems to be a very elite team; an MBA with TV and Film experience, a CMO with an MBA, and an MFA to write the scripts. The team is about to release their first product, an animated cartoon that teaches while it entertains kids. Zachy the Robot will go through a number of adventures while trying to save Robot City. GenevaMars has positioned its primary product at the front of at least two revolutionary new trends:

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